Saison PT Magazine
Saison Platinum American Express Card
Saison PT Magazine
Saison Platinum American Express Card
Saison PT Magazine
CLIENT
Saison Platinum American Express Card
AGENCY
Zodiac Corporation
ROLE
Branding
Graphic
Visual
Website
Social
Art Direction
TYPE OF CLIENT
Editorial & Publishing
LOCATION
Tokyo
In Pursuit of Authenticity
"本質を追い求めて"
"PT MAGAZINE" is a web magazine published by Credit Saison Co., Ltd. for its platinum members, including the "Saison Platinum American Express Card" and other platinum cards. We are in charge of the site renewal together with Zodiac, an editorial agency that edits and produces this media. The concept of "Authenticity" is the same as the name "PT," which is the elemental symbol for platinum, and we designed the site in a minimalist manner unparalleled in conventional media sites, concentrating on the minimum necessary functions to create a platinum status. We will provide multifaceted art direction and design support for this media site.
Honorable Mention" at the Awwwards International Web Design Awards.
株式会社クレディセゾンが"Saison Platinum American Express Card"を筆頭とし各種プラチナ会員を対象として発行しているWEBマガジン「PT MAGAZINE」。私たちは本メディアを編集・制作する編集エージェンシー株式会社ゾディアックとともに、サイトリニューアルを実施する。プラチナの元素記号であるPTという名称から"Authenticity=本質"をコンセプトに、プラチナのステータスを演出するために必要最低限の機能に絞り込み、従来のメディアサイトでは類を見ないミニマルなデザインを構築。今後本メディアに向けた多角的なアートディレクション・デザインサポートを展開していく。国際WEBデザインアワードAwwwardsにて、"Honorable Mention"を受賞。
CREDITFounding Editor | Tetsu Iida (Zodiac)
Editor in Chief | Kentaro Iida (Zodiac)
Creative Director | Kentaro Iida (Zodiac)
Art Director | Kenjiro Nii
Designer | Tatsuya Kawabe
Editor | Momoe Yajima (Zodiac)
Web Director | Tomohiko Orita (Zodiac)
Photographer | Shinichiro Goto
Photographer | Healthy Tatsumi
Movie Editor | Tomohiro Johnson Yamaguchi
Project Management | Sayaka Terada (Zodiac)
CREDITFounding Editor | Tetsu Iida (Zodiac)
Editor in Chief | Kentaro Iida (Zodiac)
Creative Director | Kentaro Iida (Zodiac)
Art Director | Kenjiro Nii
Designer | Tatsuya Kawabe
Editor | Momoe Yajima (Zodiac)
Web Director | Tomohiko Orita (Zodiac)
Photographer | Shinichiro Goto
Photographer | Healthy Tatsumi
Movie Editor | Tomohiro Johnson Yamaguchi
Project Management | Sayaka Terada (Zodiac)